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fit

CrossFit’s extremely lucrative business plan is also deceptively simple

Crossfit, Health, Exercise, business opportunities

“I don’t understand CrossFit’s business plan,” my middle-aged friend said, looking up from the floor where he lay next to a barbell, panting in a pool of his own sweat.

Just 12 minutes of exercise a week is enough to stay fit


Staying in shape does not necessarily have to mean spending endless hours at the gym pumping iron and running on a treadmill, according to a new study out of Europe. Researchers from the Norwegian University of Science and Technology found that engaging in just four minutes of rigorous exercise three times a week is enough to raise oxygen intake levels and decrease blood pressure and glucose levels, two positive markers of physical fitness.
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