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Awareness

Breast Cancer Deception – Hiding the Truth beneath a Sea of Pink


Every year October is Breast Cancer Awareness Month and we find the country awash in a sea of pink from shore to shore – from pink ribbons and donation boxes to pink products, charity promotions, celebrities by the score and even pink cleats on NFL players. Tragically, few people are aware of the dark history of Breast Cancer Awareness Month (BCAM) and the players past and present who have misused it to direct people and funds away from finding a true cure while covering up their own roles in causing and profiting from cancer.